Retail & E-commerce
Industries

Retail & E-commerce

Online shops, omnichannel retail and marketplaces. Channel integration, operations automation and AI-powered customer service.

Sector challenges

The problems we know well

These are the challenges we repeatedly encounter in this sector. We have solved them before and we know how to solve them for you.

Disconnected channels

Web, app, physical store, marketplaces. Each channel has its own inventory, pricing and customer service system. The customer expects a unified experience but receives fragmentation.

Inaccurate inventory management

Stockouts that lose sales. Overstock that ties up capital. Without forecasting connected to real demand data, inventory management is always reactive.

Overwhelmed customer service

Where is my order, I want to return this, do you have size M. 80% of inquiries are repetitive but consume 100% of the service team.

Manual fulfillment operations

From order receipt to last-mile delivery, every manual step adds time, cost and probability of error. Demand peaks collapse processes that don't scale.

Results that speak for themselves

30%

Conversion rate increase

80%

Inquiries resolved by AI

45%

Stockout reduction

2x

Peak fulfillment capacity

Retail that works across all channels, not in each one separately

Modern retail isn’t online vs offline. It’s everything at once, all the time. The customer who searches on the app, tries in-store and buys on the web expects their experience to be one. But behind that expectation are systems that don’t talk to each other, teams that work in silos and operations that don’t scale.

Retail technology isn’t the digital shopfront. It’s the plumbing that connects inventory, orders, logistics, customer service and data into a single flow. And that plumbing is where most retailers have problems.

What we observe in the sector

Working with Spanish retailers, native e-commerce and marketplace operators:

Omnichannel is a goal, not a reality. Store inventory doesn’t match web inventory. The marketplace price differs from the app price. Online returns aren’t processed in-store. Each channel is an independent business disguised as a unified experience.

Demand peaks expose the cracks. Black Friday, Sales, Christmas campaigns. High-demand periods don’t just multiply volume: they multiply errors. Duplicate orders, phantom stock, incorrect shipments, customer service queues. If processes don’t scale, the peak becomes a crisis.

Customer service is a cost center, not a value center. 80% of inquiries are variations of three questions: where is my order, I want to return something, do you have this in stock. Manually answering questions a system could resolve is a waste of human talent.

Inventory decisions are made looking backward. Without forecasting connected to real demand data by channel, seasonality, promotions and market trends, inventory management is always reactive. Overbuying out of stockout fear. Discounting due to excess stock.

Our approach

abemonFLOW orchestrates omnichannel operations: syncs inventory in real time across all channels, automates fulfillment workflows to handle peaks without manual intervention, and consolidates all metrics into a single dashboard. abemonVOICE deploys as the first line of customer service, resolving repetitive inquiries and freeing the human team for cases requiring judgment.

For specific needs, we build custom: marketplace integrations, dynamic pricing tools and business intelligence dashboards.

Tell us about your tech challenge

30 minutes. No commitment. We diagnose your current situation and propose a concrete action plan.

Free retail assessment